Local Search Partners, Local Search Marketing, SEO, Search, Google My Business, Google Business Profile

Why Local Search
Is Important To Your Business

More than 50% of all Google searches today are local searches. In fact, most people search for something on their phone five times a day with the intent to buy. In all of these searches, local businesses can (and do) outrank national and regional brands.

There has been a 1000% increase in searches that involve “near me” over the last 4 years. Google has shifted its algorithm to favor local businesses based on: proximity, relevance, and prominence. Know how to play the game and optimize your local business for search and you are over 100% more likely to be found by potential customers.

99% of Google searches result in a click as follows:

  • Ads – 10% of search traffic
  • Google/Apple Maps – 68% of search traffic
  • Organic Traffic – 22% of search traffic

Cost-Effective Marketing

Local search can (and often does) deliver more traffic than expensive advertising campaigns. One of our clients spent 20x as much on Advertising as our local search budget only to have local marketing outperform Google Adwords.

Local Customers Find You

72% of potential customers who search for a local business visit a store within five miles. If you rank in the top 3, you have a significantly better chance at capturing the customer – usually with a phone call or the directions button.

Reaches Customers Ready

80% of local searches performed on a mobile device convert to sales. Local search, done correctly, will put you in front of the customer at the exact moment they are searching for your product or service.

Delivers Qualified Search Traffic

Most clients want to eliminate those who aren’t likely to contact your business (and save on wasted clicks). Clicks to your listing don’t cost a dime and you also remove website visits from outside your service area.

Local Search Marketing To Build Your Business

We don't give you tools, we do the work to actively grow and market your business.