Google My Business.

Top of Funnel Marketing – Local Style!

Top-of-funnel marketing is an essential aspect of any digital marketing strategy, and local search marketing is the most powerful tool for driving brand awareness and generating new leads. Local search marketing involves optimizing your online presence to appear prominently in search results when users search for relevant keywords and phrases within your geographic area. Here …

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What Is local search & the most important ranking factors

What is a local search? Local search uses internet search engines to conduct geographically restricted searches of a structured database of local business directories. Typical local searches not only are seeking keywords (included in a business’s services or products), but also “where” information (commonly referred to as NAP – Name, Address, Phone) of a business. …

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Why you’re not showing up in Google Maps and local search results

If you’ve recently built your local business website but it’s not showing up in Google Maps or in local search results, there could be a few reasons why you’re not doing well online. Your site may be too new to rank, you may need to claim your online business profile, or further optimize your site …

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Local Reputation Management

Business reputation scores matter more than you realize. “Local reputation management is absolutely key in attracting new customers,” noted Steven Lockhart of Local Search Partners, a California-based local search marketing company. “It is not an overstatement to say success or failure depends on reputation. For one client, a medical provider, we were able to drive …

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