Reputation Management

Reputation management, originally a public relations term, refers to the influencing, controlling, enhancing, or concealing of an individual’s or group’s reputation.

What Is Digital Marketing?

Different tactics and strategies are needed to effectively target your audience online. While the latest marketing trends in industries change quickly, it’s important for every business—no matter their niche or goal setting–to also go with what works best as they test different approaches that could work well based on where you need help reaching potential …

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Local Search Partners, Local Search Marketing, SEO, Search, Google My Business, Google Business Profile

Best Blog Post Platform To Develop Customers?

If generating local customers is what you want to do then hands down there is really only one option for your blog post – Google Business Profile (formerly Google My Business). Committing to social media, blogging, content creation, etc. is time intensive (unless you are paying for likes, comments, followers, etc. – then it can …

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Local Reputation Management

Business reputation scores matter more than you realize. “Local reputation management is absolutely key in attracting new customers,” noted Steven Lockhart of Local Search Partners, a California-based local search marketing company. “It is not an overstatement to say success or failure depends on reputation. For one client, a medical provider, we were able to drive …

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